Mobile Ad Networks
There are a lot of people that believe mobile phones are fast becoming one of the best advertising platforms in the world. If you too want to be a part of the next best thing for advertising, I suggest you get on this train while it's still picking up steam or you might just be left behind altogether. There are still many people that don't think mobile advertising will be very effective but this is mostly because they haven't actually used it themselves and therefore, don't have a clue of its effectiveness. The fact of the matter is that there are a whole lot of people who prefer using mobile phones even to a computer and with mobile advertising, you get access to a whole new section of society which has no idea what kind of advertisements are being shown to computer users.
Did you know that more than 70 % of the people in this world carry a mobile phone? The world moves quite fast nowadays and in the eyes of the younger generation, a computer is no longer required since they can do everything on their smart phones. And when you come to think of it, a mobile phone is a lot easier to use than a computer isn't it?
Mobile phones usually cost much lesser than computers as well and can be used almost anywhere. You may argue that people use their laptops almost anywhere as well, but I don't recall anyone every opening up their laptop while waiting at a red light. Whether you like it or not, mobile phones have taken networking to a whole new level.
So how do you know if mobile ad networks are the best thing for your website? Well the truth is, you will never know. Mobile advertising is still in a nascent stage and apart from the big boys of social media (Facebook, LinkedIn, Twitter, etc.); no one has really taken advantage of this form of advertising. You may even be the first person in your industry that starts advertising through mobile devices. All I'm saying is, wouldn't you have loved it if you had a chance to invest in the first ever mobile phone? Imagine how much money you would have made over the years simply because you were one of the first few? Think of mobile ad networks in the same way. It isn't too big right now, but in the not so distant future, it is going to become part and parcel of our everyday lives.
One thing you must remember before you go ahead and start advertising through mobile ad networks though is to add viewing compatibility for mobiles to your website. There is nothing worse than clicking on an ad through your mobile only to find that it takes you to a webpage which isn't even optimized for mobile viewing. With the proper precautions, you can easily use mobile ad networks to expand your customer base manifold. So what are you waiting for?